Following right on the heels of the International Toy Fair in Nuremberg comes the North American Toy Fair in New York. This fair is not nearly as large and therefore draws a smaller subset of toy manufacturers. But it is still relevant, serves as an important indicator of market health in the US, and is always a good source of business information regarding important trends and toy safety.
The New York fair is not overflowing with European manufacturers, but they are sprinkled in here and there. Of course the big names like LEGO, Hape, Gund, BRIO, Schleich, Ravensburger, and Bruder are there – and this year joined by Kathe Kruse, Goki and Anker, Eitech, and Plus Plus. There are in addition, several smaller European brands that make their way to the US through state-side distributors.